Sound Press has worked with ACDelco for over a decade, working directly with ACDelco distributors all over North America in addition to connecting with their Detroit-based eBusiness team. Our ACDelco distributor clients have first-hand experience of how digital marketing in the B2B space can be greatly improved through an integrated eCommerce approach and strategy.
ACDelco needed an effective and affordable way to empower its distribution channels with marketing resources aimed at increasing sales and engaging directly with their B2B customers. Sound Press developed strategies and tools for marketing non-application parts, chemicals, and other related products.
Throughout North America, ACDelco Distributors rely on the CONNECTION platform for facilitating B2B ecommerce. The CONNECTION platform is ACDelco’s white-labeled version of Nexpart, developed by WHI Solutions. Sound Press is a certified partner of WHI, collaborating across the various iterations of Nexpart in areas spanning from marketing to product data management.
Sound Press works with ACDelco distributors all over North America, managing online B2B ecommerce websites, public websites, email marketing campaigns, graphic design, videography and many other digital marketing services.
As an added benefit, ACDelco distributors can use their APF (Advertising Promotional Funds) on any Hometab B2B ecommerce website or The Market non-application catalog buildout. Contact your ACDelco rep for more details. (USA only)
HOMETAB B2B ECOMMERCE WEBSITE
Sound Press’ proprietary Hometab B2B eCommerce website program is an affordable way to start marketing within WHI’s CONNECTION Portal. Fully integrated with the CONNECTION cart and your inventory system, a Hometab site includes content management tools that allow you to build your own web pages, content, and custom left-navigation. Use this feature to promote products, make custom specials flyers and create homepage rotators from thousands of products to boost sales. Training on each of these tools is included in the initial setup cost.
THE MARKET NON-APPLICATION PARTS CATALOG
Shop supplies are sold inside of CONNECTION through a tool called The Market. The Market allows you to offer your 1,000s of non-application and shop supply items in an online catalog.
The Market is integrated into CONNECTION making non-application items as easy to order as application parts by using the same customer data, discounts, and payment/invoice information. The Market is fully searchable, making purchases easy and efficient.
PUBLIC WEBSITES
Your website serves as the gateway to your business, allowing potential customers to learn about your products and services, engage with your brand, and make purchasing decisions. At Sound Press, we understand the importance of creating websites that are not only visually appealing but also functional and effective in driving business growth. With over 20 years of experience in web design and development, we have helped numerous manufacturers and distributors establish a strong online presence and grow their business.
OUTSOURCED MARKETING SUPPORT
Sound Press also acts as a trusted outsourced marketing partner for automotive distributors across North America, bringing two decades of specialized digital expertise to elevate their online presence and customer engagement. We deliver a full suite of marketing services including strategic digital advertising across search, and social channels, and comprehensive marketing strategy and consultation. Additionally, Sound Press also supports email marketing campaigns, print and graphic design (such as flyers, brochures, and business collateral), and full-service marketing programs—like retained monthly support—that cover line-code announcements, promotional campaigns, branding, and content development to help distributors maintain consistent, effective outreach.